English
20(4)2025
Tác động của trách nhiệm xã hội trường đại học (USR) đến tài sản thương hiệu trường đại học theo góc nhìn của sinh viên
Tác giả liên hệ, Email:Ngày nộp: 22-07-2024
Ngày duyệt đăng: 11-10-2024 Ngày xuất bản: 18-10-2024
Tóm tắt
Chỉ số JEL
Từ khóa
Trích dẫn:
Du, C. T. (2025). Tác động của trách nhiệm xã hội trường đại học (USR) đến tài sản thương hiệu trường đại học theo góc nhìn của sinh viên [The impact of university social responsibility on university’s students-based brand equity]. Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh – Kinh tế và Quản trị Kinh doanh, 20(4), 76-89. https://doi.org/10.46223/HCMCOUJS.econ.vi.20.4.3577.2025
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