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• The impact of online review on fresh food purchase intention via mobile applications: An approach of Elaboration Likelihood Model (ELM) theory

  Hoa Le Thai Nguyen; Thi Thi Cam Tang

  128-151

  DOI: 10.46223/HCMCOUJS.econ.en.15.2.3090.2025

  24-05-2024

• Cultural destinations decision of solo-traveler: A network analysis at Dalat City

  Hoang Thi Phuong Thao; Phan Thi Bich Hang; Do Thi Thuy Trang

  129-144

  DOI: 10.46223/HCMCOUJS.econ.en.13.2.2240.2023

  18-04-2023

• Examining the co-movement between cryptocurrency uncertainty and central bank digital currency uncertainty

  Thai Hong Le; Duc Anh Nguyen; Tu Thanh Vu

  69-84

  DOI: 10.46223/HCMCOUJS.econ.en.15.5.3400.2025

  13-01-2025

• The impact of brand positioning and knowledge on attitude towards brand and purchase intention: A study of organic rice in Ho Chi Minh City

  Hoang Thi Phuong Thao; Lu Van Bao Long; Nguyen Le Thai Hoa

  120-132

  DOI: 10.46223/HCMCOUJS.econ.en.10.1.225.2020

  30-04-2020

• Virtual influencers and mindful consumption: Dual-system evidence from Vietnam

  Truong Thi Thuy Vi; Khuu Minh Dat

  153-172

  DOI: 10.46223/HCMCOUJS.econ.en.16.10.4766.2026

  17-05-2026

• Investigating online purchase intention of Gen Z on TikTok live stream shopping

  Nhung Thi Hoai Duong; Minh Quang Ta

  71-89

  DOI: 10.46223/HCMCOUJS.econ.en.15.4.3416.2025

  11-10-2024

• The impact of cultural identity and attitude-to-brands on customer loyalty in Vietnamese context

  Long Vu Phi Hoang; Hien Thi Thao Bui

  105-127

  DOI: 10.46223/HCMCOUJS.econ.en.15.2.3124.2025

  24-05-2024

• Reframing destination identity and tourism communication post-merger: Case study of Vietnam’s former Central Highlands region

  Duong Ngoc Lang

  DOI: 10.46223/HCMCOUJS.econ.en.16.10.4713.2026

  27-05-2026

• Exploring consumer opinions on vegetarian food by sentiment analysis method

  Tran Thi Huong Thao; Ho Trung Thanh

  69-84

  DOI: 10.46223/HCMCOUJS.econ.en.13.2.2256.2023

  18-10-2022

• The role of trust in information adoption in social commerce: A PLS approach

  Tran Thi Thao Truc; Nguyen Manh Tuan

  47-64

  DOI: 10.46223/HCMCOUJS.econ.en.8.2.163.2018

  02-10-2018

• How vividness and review quality influence purchase intention in mobile shopping

  Anh Thi Van Pham; Trung Minh Ngo

  20-36

  DOI: 10.46223/HCMCOUJS.econ.en.15.2.3128.2025

  12-09-2024

• Factors influencing coffee farmers’ choice of purchasing partners in the Central Highlands of Vietnam

  Ha Thi Thu Hoa; Nguyen Thuy Dung; Le Thi Thanh Nha

  102-120

  DOI: 10.46223/HCMCOUJS.econ.en.16.3.4335.2026

  07-09-2025

• Factors affecting consumer’s bargaining behavior: The case of fashionable clothing

  Dinh Tien Minh; Phan Thị Yen Linh; Ho Thi Kieu Nhan; Nguyen Tran Huyen Trang; Tran Le Ngoc Thao Uyen; Do Thi Ngoc Van; Pham Khac Xuan

  62-70

  DOI: 10.46223/HCMCOUJS.econ.en.10.1.220.2020

  30-04-2020

• The impact of training and development, motivation on in-role job performance and employee creativity in Vietnam’s consumer finance sector

  Huyen Thi Ngoc Nguyen; Nghi Dinh Le

  40-56

  DOI: 10.46223/HCMCOUJS.econ.en.15.6.3899.2025

  19-03-2025

• Green purchase behavior of students in Ho Chi Minh City, Vietnam: The integration of protection motivation theory and theory of green purchase behavior

  Pham Thi Thu Hien; Doan Bao Son; Nguyen Huy Phuc; Nguyen Ngoc Kieu Anh; Nguyen Dinh Loc; Tong Tinh Nghi

  60-78

  DOI: 10.46223/HCMCOUJS.econ.en.16.4.3982.2026

  10-08-2025

• Determinants of sustainable fashion purchase intention of customer in Ho Chi Minh City

  Nguyen Tien Thong; Nguyen Quoc Chi

  61-80

  DOI: 10.46223/HCMCOUJS.econ.en.16.6.4439.2026

  07-09-2025

• The influence of brand equity on consumer responses toward Cho Gao dragon fruits brand

  Tran Tien Khoa; Nguyen Van Phuong; Trinh Vu Anh Thi; Nguyen Thi Minh Nguyet; Tran Van Dien; Do Thi Sa Huynh

  18-36

  DOI: 10.46223/HCMCOUJS.econ.en.10.1.217.2020

  30-04-2020

• An integrated TAM (Technology Acceptance Model) - IDT (Innovation Diffusion Theory) - Flow model examining the impact of augmented reality technology on consumers’ online purchase intention in Ho Chi Minh City

  Nguyen Ngoc Thien Long; Nguyen Thi Binh Minh; Tran Thanh Tung

  124-152

  DOI: 10.46223/HCMCOUJS.econ.en.16.8.4761.2026

  17-05-2026

• Lecturers' adoption to use the online Learning Management System (LMS): Empirical evidence from TAM2 model for Vietnam

  Bui Thanh Khoa; Nguyen Minh Ha; Tran Viet Hoang Nguyen; Nguyen Huu Bich

  3-17

  DOI: 10.46223/HCMCOUJS.econ.en.10.1.216.2020

  30-04-2020

• Factors influencing pneumatic precision corn planter adoption in the Philippines: An empirical study using the Technology Acceptance Model (TAM) and Partial Least Squares Structural Equation Modeling (PLS-SEM)

  Duan P. Mary Rose; Gonzales G. Gamaliel; Papaya Iway Harold Jay; Buot Pisao Amadito Jr.; Montebon Defensor Vincet Rhey; Moya S. Emmanuel; Mata Dumanacal Marlon

  23-49

  DOI: 10.46223/HCMCOUJS.econ.en.15.5.3964.2025

  04-06-2025

• Re-visiting the interrelatedness between spatiality and temporality in migration research

  Nguyen Hong Chi

  94-107

  DOI: 10.46223/HCMCOUJS.econ.en.9.2.159.2019

  16-08-2019

• The effects of emotional intelligence and word-of-mouth on consumers’ purchase decision in social network online purchase toward cosmetic market – A study in Ho Chi Minh City, Vietnam

  Le Vo Lieu Hoang; Ho Nhut Quang

  53-63

  DOI: 10.46223/HCMCOUJS.econ.en.7.2.185.2017

  01-11-2017

• Greenwash and green purchase intentions among Vietnamese consumers: The mediating roles of green skepticism, environmental concern and knowledge

  Oanh Thi Thuy Thai; Tho Alang

  109-135

  DOI: 10.46223/HCMCOUJS.econ.en.15.4.3321.2025

  11-10-2024

• An assessment of multidimensional urban poverty in Vietnam central cities

  Nguyen Huu Dung; Nguyen Van Cuong

  12-22

  DOI: 10.46223/HCMCOUJS.econ.en.5.1.91.2015

  31-08-2015

• The mediating role of attitude in the influence of product quality and Corporate Social Responsibility (CSR) on Halal purchase intention among Generation Z in Ho Chi Minh City

  Duong Thi Thu Thinh; Nguyen Van Dieu; Tran Tuan Anh

  120-138

  DOI: 10.46223/HCMCOUJS.econ.en.16.6.4536.2026

  07-09-2025

• Religiosity to green purchase under emotional and greenwashing factors

  Nguyen Phan Quynh Huong; Ha Minh Tri

  97-113

  DOI: 10.46223/HCMCOUJS.econ.en.13.2.2569.2023

  31-05-2023

• Factors influencing the willingness-to-pay of internet users in Vietnam for the fee-based online contents

  Nguyen Thuy Quynh Loan; Tran Vu Hoang Long

  24-41

  DOI: 10.46223/HCMCOUJS.econ.en.7.2.183.2017

  01-11-2017

• The impact of online micro-influencers on behavioural intentions: The case of mobile phone customers in Ho Chi Minh City

  Kieu Anh Tai; Le Minh Duy; Nguyen The Khai

  114-126

  DOI: 10.46223/HCMCOUJS.econ.en.11.2.1309.2021

  24-03-2021

• Celebrity endorsement and purchase intention: The case of Toyota Vios in Vietnam

  Ha Minh Tri

  92-107

  DOI: 10.46223/HCMCOUJS.econ.en.12.1.2165.2022

  22-02-2022

• Examining the impact of entrepreneurship education on entrepreneurial intention of students in Da Nang City: The moderating role of entrepreneurial attitude

  Nguyen Thi Thu Ha; Nguyen Thi Cam Ly; Hoang Khanh Linh; Hoang Le Tra Giang; Tran Pham Phuong Uyen

  113-127

  DOI: 10.46223/HCMCOUJS.econ.en.16.8.4315.2026

  07-09-2025

• Personal characteristics, digital skills, and digital entrepreneurial intention among students: The mediating role of risk-taking attitude

  Nguyen Quynh Mai; Lam Thanh Nhan

  DOI: 10.46223/HCMCOUJS.econ.en.17.2.5181.2027

  19-06-2026

• Corporate Social Responsibility (CSR) in the eyes of the consumer: Social-economic responsibility, authenticity, and greenwashing

  Pham Bao Tran; Pham Ngoc Minh Khoi; Nguyen Thi Bao Ngoc; Nguyen Hoang Minh Phuong; Luong Thai Ha; Nguyen Hong Mai

  104-119

  DOI: 10.46223/HCMCOUJS.econ.en.16.6.4498.2026

  07-09-2025

• Assessment of influencer’s effects on customers’ online purchasing behavior in Vietnam

  Pham Minh; Dang Thao Yen; Ngo Thi Huong Quynh; Hoang Thi Hong Yen; Tran Thi Thanh Nga; Nguyen Van Quoc

  81-96

  DOI: 10.46223/HCMCOUJS.econ.en.11.2.1419.2021

  14-08-2021

• Consumer-based Brand value: A study on Foreign Banks in Ho Chi Minh City Market

  Hoang Thi Phuong Thao; Doan Thi My Linh

  18-29

  DOI: 10.46223/HCMCOUJS.econ.en.4.2.93.2014

  31-08-2014

• Determinants of consumers’ purchasing intentions toward organic foods: A study in Ho Chi Minh City, Vietnam

  Ha Thi Phuong Minh; Duong Trong Nhan

  90-104

  DOI: 10.46223/HCMCOUJS.econ.en.9.1.178.2019

  05-03-2019

• Understanding purchase intention in TikTok livestream shopping among Vietnamese Generation Z: A Stimulus-Organism-Response (S-O-R) perspective

  Huynh Nhut Khoa

  DOI: 10.46223/HCMCOUJS.econ.en.17.4.5452.2027

  24-07-2026

• Tourism destinations information seeking and dissemination behaviors on social networking sites

  Nguyen Minh Dang; Vo Thanh Thao

  91-110

  DOI: 10.46223/HCMCOUJS.econ.en.5.1.79.2015

  31-08-2015

• The impact of e-retailer personality and website quality on online impulse buying

  Nguyen Le Thai Hoa

  97-113

  DOI: 10.46223/HCMCOUJS.econ.en.11.2.1400.2021

  14-08-2021

• Factors affecting green food purchase intention in Ho Chi Minh City

  Nguyen Thi Thanh Van; Nguyen Thien Duy; Pham Tien Dung

  50-64

  DOI: 10.46223/HCMCOUJS.econ.en.8.1.172.2018

  20-09-2018

• From social identity to purchase intention: The psychological mechanism in Vietnamese multiplayer online games

  Tran Minh Duy; Truong Le Quoc Viet; Chau Hoai Anh

  DOI: 10.46223/HCMCOUJS.econ.en.17.2.5363.2027

  10-07-2026

• Anonymous online community, brand engagement and word-of-mouth in the higher education context

  Le Dinh Minh Tri; Phan Vu Diem Quynh; Le Doan Kim Linh

  65-81

  DOI: 10.46223/HCMCOUJS.econ.en.12.2.2151.2022

  20-06-2022

• Investigating the factors affecting online hotel reservations: An analysis of Vietnamese adolescents

  Chau Thi Minh Pham; Anh Thi Minh Bui; Tuan Van Pham

  132-145

  DOI: 10.46223/HCMCOUJS.econ.en.15.6.3618.2025

  15-01-2025

• Impact of online social media on consumers’ purchasing intention via social network sites

  Hoang Thi Phuong Thao; Nguyen Le Thai Hoa

  19-36

  DOI: 10.46223/HCMCOUJS.econ.en.8.1.170.2018

  20-09-2018

• Self-indulgence and purchasing behavior toward fast moving consumer goods (FMCG) during the inflation time

  Hoang Thi Phuong Thao

  40-52

  DOI: 10.46223/HCMCOUJS.econ.en.3.1.102.2013

  31-08-2013

• Application of ISS Model for individual customer satisfaction: A study of Internet Banking and Mobile Banking services in Ho Chi Minh City, Vietnam

  Nguyen Thi Binh Minh; Khuc Dinh Nam

  114-128

  DOI: 10.46223/HCMCOUJS.econ.en.13.2.2110.2023

  18-10-2022

• Research on the model of university autonomy in the direction of corporate governance

  Trinh Thuy Anh; Bui Quang Hung; Nguyen Pham Kien Minh

  31-41

  DOI: 10.46223/HCMCOUJS.econ.en.11.2.1950.2021

  14-08-2021

• Bridging technology adoption and consumer behavior with predictive machine learning: An integrated UTAUT-EKB analytical framework

  Chau Ngoc Han; Tran Thi Anh; Ho Trung Thanh

  87-106

  DOI: 10.46223/HCMCOUJS.econ.en.16.10.5047.2026

  12-05-2026

• Trust, ties, and transactions: The impact of social capital on card payments

  Tran Thuy; Do Khac Trung

  DOI: 10.46223/HCMCOUJS.econ.en.16.9.4689.2026

  19-10-2025

• Perception of e-wallets as the mode of payment for online enrollment in Marinduque State College

  Ryan Clifford L. Perez

  3-18

  DOI: 10.46223/HCMCOUJS.econ.en.13.2.2272.2023

  18-10-2022

• Examining customer satisfaction’s influence on word of mouth and repeat purchase intentions in metro rail services

  Tran Tuan Anh; Nguyen Thi Binh Minh; Duong Thi Thu Thinh; Khuc Dinh Nam

  40-59

  DOI: 10.46223/HCMCOUJS.econ.en.16.4.4192.2026

  10-08-2025

• The role of experience in shaping repurchase intention in Vietnam’s e-commerce

  Le Huyen Trang; Pham Thi Van Anh; Nguyen Thi Thuy Trang

  DOI: 10.46223/HCMCOUJS.econ.en.16.8.4694.2026

  19-10-2025

• Understanding key drivers of attitudes toward income inequality in the Asia Pacific region

  Vo Hong Duc; Nguyen Cong Thanh; Pham Ngoc Thach; Vo The Anh; Vu Ngoc Tan

  36-53

  DOI: 10.46223/HCMCOUJS.econ.en.9.1.175.2019

  05-03-2019

• Application of the PLS-SEM model in assessing the green supply chain management performance of small and medium enterprises in Ho Chi Minh City, Vietnam

  Dieu Van Nguyen; Thinh Thi Thu Duong; Anh Tuan Tran

  93-111

  DOI: 10.46223/HCMCOUJS.econ.en.15.6.3631.2025

  15-01-2025

• The effects of firm’s innovation on customer’s loyalty: A case study of Saigon COOP

  Bui Quang Hung; Trinh Thuy Anh; Nguyen Thi Thu Thao; Nguyen Pham Kien Minh

  82-100

  DOI: 10.46223/HCMCOUJS.econ.en.10.1.222.2020

  30-04-2020

• AI chatbots and purchase behavior of Gen Z: The role of theoretical intersection

  Pham Minh; Ha Kim Yen; Nguyen Huy Phuc; Nguyen Huynh Thuy Vy; Dinh Thi Kim Tuyen

  DOI: 10.46223/HCMCOUJS.econ.en.16.11.4632.2026

  07-09-2025

• The relationship between online trust, customer engagement and EWOM

  Nguyen Ngoc Dan Thanh; Nguyen Thuy Binh

  128-149

  DOI: 10.46223/HCMCOUJS.econ.en.9.1.180.2019

  05-03-2019

• The impact of consumption values on the intention to purchase organic food: The moderating role of trust

  Nguyen Thanh Nhan

  119-134

  DOI: 10.46223/HCMCOUJS.econ.en.16.2.3914.2026

  22-05-2025

• Determinants of young consumers’ intention to purchase organic food: Extending the theory of planned behavior

  Nguyen Thanh Nhan; Tran Thi Thanh Phuong

  DOI: 10.46223/HCMCOUJS.econ.en.17.4.5287.2027

  06-09-2026

• The effect of perceived benefits and perceived risks on intention to shop apparel online by white - collar women in Vietnam

  Hoang Thi Phuong Thao; Nguyen Ngoc Thanh Hai

  11-22

  DOI: 10.46223/HCMCOUJS.econ.en.6.2.117.2016

  31-10-2016

• Factors affecting satisfaction and reuse intention of customers using online motorbike service

  Nguyen Thuy Quynh Loan; Ngo Quang Hung

  30-46

  DOI: 10.46223/HCMCOUJS.econ.en.8.2.162.2018

  02-10-2018

• Can cryptos hedge against inflation? Evidence from biwavelet analysis

  Thai Hong Le; Duc Anh Nguyen; Dung Anh Le

  99-115

  DOI: 10.46223/HCMCOUJS.econ.en.15.1.3109.2025

  18-10-2024

• Employing netnography approach to describe brand image from customers’ perspectives - The case of The Cocoon Original Vietnam

  Xuan Thi Thanh Le; Uyen Bao Ly

  64-78

  DOI: 10.46223/HCMCOUJS.econ.en.14.2.2538.2024

  30-06-2023

• A systematic literature review on personality traits in social entrepreneurship

  Phan Tan Luc

  172-189

  DOI: 10.46223/HCMCOUJS.econ.en.11.2.1433.2021

  14-08-2021

• How to manage business ethics effectively?

  Tran Kiem Viet Thang

  89-95

  DOI: 10.46223/HCMCOUJS.econ.en.2.1.75.2012

  31-08-2012

• Mediating role of corporate reputation in the relationship between corporate social responsibility and repurchase intention: A case study of McDonald’s fast food restaurant chain

  Nguyen Minh Ha; Le Quoc Phong; Tran Kiem Viet Thang; Huynh Luong Tam; Tran Hai Dang; Nguyen Thi Mai Hoa

  19-38

  DOI: 10.46223/HCMCOUJS.econ.en.13.2.2259.2023

  28-06-2022

• Factors influence ease of use on Fintech adoption: Mediating by the role of attachment anxiety under Covid-19 pandemic

  Le Thi Hong Minh

  137-155

  DOI: 10.46223/HCMCOUJS.econ.en.11.2.1799.2021

  14-08-2021

• The effect of perceived educational support, self-efficacy and planned behavior predictors on entrepreneurial intention of Ho Chi Minh City University students

  Nguyen Ngoc Duy Phuong; Quang Ngoc Thuy Van; Nguyen Duc Dung

  133-147

  DOI: 10.46223/HCMCOUJS.econ.en.10.1.226.2020

  30-04-2020

• The mediating role of passion in entrepreneurship intention: Identity centrality and role models increase passion

  Doan Thi Thanh Thuy; Nguyen Tran Cam Linh; Nguyen Ngoc Dan Thanh

  101-119

  DOI: 10.46223/HCMCOUJS.econ.en.10.1.223.2020

  30-04-2020

• Web-based E-retailing system for CTU food innovation centers: Design, acceptability, and functionality

  Ordona Alona; Minoza Joemar; Paglinawan Johnrel; Zosa Leo; Bejasa Rechie

  23-44

  DOI: 10.46223/HCMCOUJS.econ.en.14.2.2650.2024

  04-03-2024

• Exploring the pathways to tourists’ pro-environmental behavior at Vietnamese tourism destinations

  Hien Thi Thu Pham; Son Bao Doan

  74-92

  DOI: 10.46223/HCMCOUJS.econ.en.15.6.3817.2025

  22-05-2025

• Assessing national digitalization levels using cross efficiency model

  Volkan Soner Özsoy

  25-35

  DOI: 10.46223/HCMCOUJS.econ.en.16.1.4179.2026

  07-09-2025

• FOMO (Fear Of Missing Out) and social media influencers: Exploring their impact on impulsive buying behavior among young TikTok users in Tra Vinh City

  Trinh Tu Pham; Loan Thi Thuy Nguyen; Ngan My To

  164-180

  DOI: 10.46223/HCMCOUJS.econ.en.15.6.3977.2025

  29-04-2025

• The effects of website quality on customer satisfaction and loyalty to online travel agencies in Vietnam

  Nguyen Tran Nguyen Khai; Nguyen Thi Xuan Van

  115-131

  DOI: 10.46223/HCMCOUJS.econ.en.8.2.166.2018

  02-10-2018

• How playable advertisements affect Gen Z’s intention to download apps in Ho Chi Minh City

  Long Cuu Hoang; Hoan Phuc Ho; Hung Xuan Dao; Binh Gia Nguyen; Giang Vu Chau Le; Ha Nhu Ngoc Nguyen

  51-66

  DOI: 10.46223/HCMCOUJS.econ.en.15.2.3154.2025

  30-05-2024

• The impact of Firm Generated Content (FGC) and User Generated Content (UGC) on the intention to use telehealth services

  Tuan Van Pham; My Ha Nguyen; Linh Khanh Nguyen; Yen Phi Hoang; Thu Hoai Tran; Linh Ngoc Khanh Hoang

  37-50

  DOI: 10.46223/HCMCOUJS.econ.en.15.2.3294.2025

  12-09-2024

• Building a new hybrid machine learning model for improvement insurance cross-sell prediction

  Doan Gia Bao Ngoc; Luu Minh Quan; Truong Thi Thanh Ha; Nguyen Duc Minh Tan; Phan Thi Minh Huyen; Tran Duy Thanh

  93-111

  DOI: 10.46223/HCMCOUJS.econ.en.16.1.4306.2026

  07-09-2025

• Factors influencing on residents’ household waste separation behavioral intention: Evidence from Ho Chi Minh City, Vietnam

  Tran Pham Khanh Toan

  122-135

  DOI: 10.46223/HCMCOUJS.econ.en.11.1.542.2021

  26-02-2021

• The impact of attitudes toward sexually appeal advertisements on purchase intentions of consumers in Ho Chi Minh City: Perspectives from feminist aspects

  Nguyen Khanh Ngan; Le Dinh Nghi

  22-39

  DOI: 10.46223/HCMCOUJS.econ.en.16.4.3995.2026

  10-08-2025

• The impact of augmented reality on impulse buying of makeup products on e-commerce platforms

  Giang Hoai Kieu Le; Ky Van Nguyen

  112-131

  DOI: 10.46223/HCMCOUJS.econ.en.15.6.3748.2025

  29-04-2025

• The influence of memorable tourism experience to revisit intention of domestic tourists: A case study for Danang City, Vietnam

  Pham Thi Lan Huong; Truong Thi Van Anh; Truong Dinh Quoc Bao

  125-138

  DOI: 10.46223/HCMCOUJS.econ.en.12.1.1941.2022

  22-02-2022

• Towards a post-pandemic tourism recovery: An empirical study on the behavioural intention of using contactless payment and Covid-19 vaccination in Vietnam

  Man The Nguyen; Giang Thuy Nguyen; Tho Huu Hoang Nguyen

  109-125

  DOI: 10.46223/HCMCOUJS.econ.en.14.2.2636.2024

  24-10-2023

• The relationships between servant leadership, job embeddedness, and turnover intention of information technology employees

  Giang Hoai Kieu Le; Phuoc Hoang Vo

  140-156

  DOI: 10.46223/HCMCOUJS.econ.en.14.4.2859.2024

  19-03-2024

• The effect of risk-taking propensity on social entrepreneurial intention: Evidence from Vietnam

  Phan Tan Luc; Pham Xuan Lan; Bui Ngoc Tuan Anh; Dam Tri Cuong

  73-82

  DOI: 10.46223/HCMCOUJS.econ.en.11.1.543.2021

  26-02-2021

• How does self-service technologies involuntary use affect customers’ intention to reuse?

  Nguyen Thi Trang; Kim Sungho

  96-114

  DOI: 10.46223/HCMCOUJS.econ.en.12.2.2153.2022

  10-08-2022

• A systematic literature review on omnichannel purchase intentions in the retail industry

  Vo Le Quynh Lam; Phan Tan Luc

  107-123

  DOI: 10.46223/HCMCOUJS.econ.en.16.10.4846.2026

  20-04-2026

• Exploring blockchain adoption intention in e-commerce through an extended Technology Application Model framework: Evidence from Ho Chi Minh City, Vietnam

  Nguyen Phan Thu Hang; Nguyen Thi Tuyet Nga; Phan Cong Thao Tien

  81-103

  DOI: 10.46223/HCMCOUJS.econ.en.16.6.4556.2026

  07-09-2025

• The behavior of young people toward electric motorbikes: Evidence from Vietnam

  Lam Hong Tong; Chau Giang Nguyen; My Tien Ha Duong

  99-111

  DOI: 10.46223/HCMCOUJS.econ.en.14.4.2792.2024

  19-03-2024

• Domestic tourists’ memorable experiences, destination image and revisit intention at Hoi An Ancient Town, a UNESCO World Heritage site in Vietnam

  Nguyen Thi Bich Lieu; Pham Hong Chuong

  DOI: 10.46223/HCMCOUJS.econ.en.16.10.4714.2026

  17-05-2026

• Motivations for attracting customers and their intention to participate in tourism events in Ho Chi Minh City

  Trinh Thuy Anh; Tran Kiem Viet Thang

  37-51

  DOI: 10.46223/HCMCOUJS.econ.en.10.1.218.2020

  30-04-2020

• Combination of SCCT and TPB in explaining the social entrepreneurial intention

  Bui Ngoc Tuan Anh; Pham Minh

  127-138

  DOI: 10.46223/HCMCOUJS.econ.en.12.2.2140.2022

  23-06-2022

• Social entrepreneurial intention: A systematic literature review and outlook

  Bui Ngoc Tuan Anh; Pham Xuan Lan; Van Thi Hong Loan

  29-45

  DOI: 10.46223/HCMCOUJS.econ.en.11.1.1399.2021

  26-02-2021

• Factors influencing luxury wine consumption behavior among Vietnamese consumers

  Chung Thi Du

  90-108

  DOI: 10.46223/HCMCOUJS.econ.en.15.4.3824.2025

  15-01-2025

• Review of agricultural value chain analysis

  Nguyen Thi Tuoi; Nguyen Phu Son

  75-86

  DOI: 10.46223/HCMCOUJS.econ.en.13.1.1963.2023

  29-07-2022

• Factors affecting paddy farmers to procure farm inputs in debt

  Phan Ba Ngoc Phuong; Nguyen Minh Ha

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