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13 (1) 2023

Performance measurement for fintech company


Author - Affiliation:
Pham Phat Tien - Can Tho University, Can Tho City , Vietnam
Nguyen Thi Huyen My - Can Tho University, Can Tho City , Vietnam
Corresponding author: Pham Phat Tien - pptien@ctu.edu.vn
Submitted: 23-11-2021
Accepted: 26-01-2022
Published: 18-10-2022

Abstract
This paper proposes a frame measure for evaluating the fintech company’s performance. Based on the existing publications of multi-dimensional approaches to performance measurement and the fintech company, the study is conducted as a review article. The Balanced Scorecard is considered a suitable approach for the highest citations and application capacity in various kinds of firms. With the combination of the Balanced Scorecard and the highlighted characteristics of the fintech company, the frame measure is proposed for evaluating the fintech company’s performance. In detail, the fintech strategy map and four perspectives of performance with twenty-three measurements are proposed. The study provides the framework for the next quantitative studies that regard the estimation of the relationship between fintech performance and conventional banks. The new evidence of the Balanced Scorecard application for the fintech company is a new kind of firm in the digital era.

JEL codes
O30; G20

Keywords
fintech; finance; performance; performance measurement; the balanced scorecard

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Cite this paper as:

Pham, T. P., & Nguyen, M. T. H. (2023). Performance measurement for fintech company. Ho Chi Minh City Open University Journal of Science – Economics and Business Administration, 13(1), 169-1884. doi:10.46223/HCMCOUJS.econ.en.13.1.2100.2023


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DOI: https://doi.org/10.46223/HCMCOUJS.econ.en.13.1.2100.2023
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